The $1,400 mattress did not always close tonight, but the thread monetized the intent either way, recovering the sale with financing, routing partners, or converting a smaller piece, plus a queued follow-up and a per-lead intent record. In live deployments: 25%+ reply rates, 16+ messages per engaged user, 32%+ revenue lift. Availability: web chat, SMS, social DMs, in-app, and email.